100% Growth in a Single Year 2017-05-22T13:09:47+00:00

Project Description

The Client
The Assignment

To grow homeowner policies in the nation’s most expensive home insurance market.

The Motiv8 Solution

The Strategy:  Replaced brand advertising with a strong direct marketing approach that generated qualified leads faster and more affordably.

The Tactics: Replaced postcards with aggressive direct mail formats using geotargeted messaging, and supplemented with a trigger program aimed at competitive insurance renewals.

0%
Growth in a Single Year

The Result: Experienced a 100% increase in policyholders in 12 months, with a Cost Per Lead that was significantly lower than postcards.

Do you want results like this?

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